地理研究 ›› 2007, Vol. 26 ›› Issue (6): 1295-1303.doi: 10.11821/yj2007060023

• 旅游与文化 • 上一篇    

休假制度对遗产旅游地客流的影响——以武陵源为例

张朝枝1,2, 保继刚1,2   

  1. 1. 中山大学旅游学院,广州 510275;
    2. 中山大学旅游发展与规划研究中心,广州 510275
  • 收稿日期:2007-02-25 修回日期:2007-06-28 出版日期:2007-11-25 发布日期:2007-11-25
  • 作者简介:张朝枝(1973-),男,湖南人,博士,副教授。 *通讯作者 : 保继刚,教授,博士生导师。
  • 基金资助:

    国家自然科学基金资助项目(70503007)

Impact of holiday policy upon tourist flow in world heritage site:Taking Wulingyuan of Hunan as a case

ZHANG Chao-zhi1,2, BAO Ji-gang1,2   

  1. 1. Center for Tourism Planning &|Research, Sun Yat-sen University, Guangzhou 510275, China;
    2. School of Tourism Management, Sun Yat-sen University, Guangzhou 510275, China
  • Received:2007-02-25 Revised:2007-06-28 Online:2007-11-25 Published:2007-11-25
  • Supported by:

    国家自然科学基金资助项目(70503007)

摘要:

休假制度是影响城镇居民出游时间的重要因素。本研究以世界自然遗产地武陵源为例,分别以1986~1988年、1996~1998年、2000~2002年和2004~2006年4个连续3年期限代表我国休假制度的不同时期,分析比较遗产地客流变化规律,研究发现,休假时间的集中化趋势增加了该时段的客流量,但对遗产地全年的客流季节性并无显著影响,"黄金周"效应开始外溢为"黄金月",这种客流变化特征对遗产地旅游管理提出了新的挑战。

关键词: 休假制度, 遗产旅游地, 客流

Abstract:

Holiday policy is the key factor influencing the travel time of urban residents, China's holiday policy has changed three times, and what's the impact upon world heritage tourism management remains unknown. Currently, the tourism pressure during golden week on world heritage site has arisen lots of arguments about holiday policy, thus what's the right holiday policy for world heritage site becomes a valuable issue. The research, based on case study of world natural heritage Wulingyuan, uses the data between 1986~1988, 1996~1998, 2000~2002 and 2004~2006 within 12 years, which represents four different holiday policy periods separately, and analyzes the variation of tourist flow in the heritage site.The findings are: The centralization of holiday time increases the tourists in world heritage site and leisure time change influences the tourist flow distribution in the year. The centralization trend of holiday time doesn't make any significant influence on the seasonality of the world heritage site. It shows that although the leisure time change influences the tourist flow in world heritage site, because of high quality of resource and various tourist origins, those tourists who are able to choose travel time freely choose the travel time rationally, which influences the seasonality of the world heritage site and balances the influence of holiday policy. The increase of tourists doesn't exert significant influence on the daily variation in the golden week, but the tourist percentage of golden week in the month lowers down, "golden week" becomes "golden month", due to perfection of transportation conditions and tourists' rational choice of travel time. The research shows that centralization of holiday time burdens the world heritage site with overcrowded tourists, hence more on-site management is needed for the heritage, and the holiday policy should be considered seriously.

Key words: holiday policy, heritage tourism destination, tourist flow