GEOGRAPHICAL RESEARCH ›› 2010, Vol. 29 ›› Issue (12): 2143-2154.doi: 10.11821/yj2010120004

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Spatial-temporal features of Chinese exhibition industry: A study based on the Content Analysis of webpages

DAI Guang-quan, CHEN Xin   

  1. School of Economics and Commerce, South China University of Technology, Guangzhou 510006, China
  • Received:2010-03-03 Revised:2010-05-17 Online:2010-12-20 Published:2010-12-20


At present, only a spot of cities, for instance, Guangzhou and Shenzhen conduct the industrial statistics of exhibition. There is a serious lack of statistical data from nation wide exhibitions. At the same time, the comparability of provincial or civic data is limited due to considerable differences in statistic caliber. In these cases, this paper aims at a study on the spatial-temporal features of Chinese Exhibition Industry (EI),and the Internet Chinese WebPages with issues of Chinese "Exhibition" from November 2006 to May 2008 are analyzed, by using Content Analysis Method (CAM), and statistically analyzed through SPSS. The spatial-temporal features of Chinese main provincial (and autonomous regions) exhibitions are studied, focusing on aspects such as themes, character, time, scale and etc. The results reveal that there are significant seasonal, spatial and industrial concentrations in the EI: (1) temporal distribution: by the average of a total of 630 exhibitions, the seasonal concentration is not obvious, but exhibitions of most provinces appear to be concentrated in summer and fall; (2) spatial distribution: the quantity of exhibitions in the eastern part of China is far larger than that in the western and central parts, with a decreasing trend from the east to the west, and also there are 5 exhibition concentrated regions in the whole country; (3) there are top 10 industries whose exhibitions are concentrated in different regions; (4) there are different characteristics of the themes, types, scale and duration of the exhibitions in different regions; (5) the above concentrated regions are well connected with the regional economic development, especially the foreign trade situation, and the construction situation of exhibition halls play an important role as well.It should be noted that the analyses of this article also have limitations of these defects which are related to the limitations of web page content analysis. Further study may focus on research in comparison of exhibition themes, classification, and effect and so on.

Key words: Exhibition Industry (EI), spatial-temporal features, Content Analysis Method (CAM), China