Tourism resources exploration potential evaluation can be defined as the capacity of tourism resources to develop tourism industry and to gain economic, social and environmental benefits. The evaluation of tourism resources exploration potential involves not only the value of tourism resources themselves, but also environment conditions and development benefits which are necessary for the tourism resources development.Ot the basis of the combination of AHP approach and Grey Theory, this article tries to innovate the evaluation approach of tourism resources exploration potential by applying the multi-level grey approach. In the empirical study, Laozi Mountain Tourism Attraction is taken as an example.First, key factors which have important influence on tourism resources are analyzed and then evaluation index system of tourism resources exploration potential is established. It consists of three hierarchies, and is composed of 12 indexes. Second, the tourism resources exploration potential of the above six scenic spots in Laozi Mountain Tourism Attraction are evaluated and sorted based on the multi-level grey approach. The study shows that the result of the multi-level grey evaluation of tourism resources exploration potential is objective and reliable; it doesn't require a large sample and is very effective to fill in the gaps such as inexact and incomplete evaluation information. In addition, this paper applies multi-level grey approach in the evaluation of tourism resources and makes a comparative analysis between the evaluation result of tourism resources and that of tourism resources exploration potential. The study indicates that there is difference between them, high rating tourism resources does not mean prospective exploration potential. The evaluation of tourism resources exploration potential is more comprehensive and is helpful to resolve the conflict between tourism resources rating and tourism resources exploration potential.
WANG Xia, GU Chao-lin, LIU Jin-yuan, MEI Hu
. Multi-level grey evaluation of tourism resourcesexploration potential: A case of Laozi Mountain Tourism Attraction[J]. GEOGRAPHICAL RESEARCH, 2007
, 26(3)
: 625
-635
.
DOI: 10.11821/yj2007030024
[1] 保继刚,楚义芳.旅游地理学.北京:高等教育出版社,1999.72.
[2] 陆林.旅游地理文献分析.地理研究,1997,16(2):105~110.
[3] 章锦河,赵勇.皖南旅游资源空间结构分析. 地理与地理信息科学,2004,20(1):99~103.
[4] 章锦河,宣国富,杨效忠.芜湖市旅游开发研究.安徽师范大学学报(自然科学版),2001,24(1):76~81.
[5] 郭来喜,吴必虎,刘锋,等.旅游资源分类系统及其类型评价研究.地理学报,2000,55(3):294~301.
[6] 刘益.从旅游规划角度论《旅游资源分类、调查与评价的实践意义》.旅游学刊,2006,21(1):8~9.
[7] 黄向.旅游资源标准的理论盲点与解决办法.旅游学刊,2006,21(1):9.
[8] 李舟.浅谈《国标》的是与非.旅游学刊,2006,21(1):11~12.
[9] 刘家明.从规划实践看旅游资源开发评价.旅游学刊,2006,21(1):9~11.
[10] 朱竑.从五种矛盾论旅游资源分类、调查与评价的国际视野和发展眼光.旅游学刊,2005,20(1):8~9.
[11] 俞孔坚.风景资源评价的主要学派及方法.青年风景师(文集),1988.
[12] 刘继韩.秦黄岛市旅游资源生理气候评价.地理学与国土研究,1989,5(1):35~39.
[13] Gunn C A,Mcmillen J B. Tourism development:Assessment of potential in Texas.MP-1416.College Station:Texas Agricultural Experiment Station,Texas A&M University,1979.
[14] Laventhol,Horwath. Peterborough-Haliburton tourism development strategy. Toronto,Ontario:Ontario Ministry of Industry and Tourism,1982.
[15] Gunn C A,Larsen T R.Illinois Zones of tourism potential.For A. T.Kearney, Inc.and Illinois Bureau of Tourism. College Station,TX:Self-published,1993.
[16] Priskin J. Assessment of natural resources for nature-based tourism:The case of the Central Coast Region of Western Australia. Tourism Management,2001,22(6):637~646.
[17] 李新运,郑新奇,范纯增,等.山东省旅游资源开发潜力评价研究.地理科学,1997,17(4):372~376.
[18] 毛明海,应丽云,杨秀石.浙江省水利旅游资源潜力评价.科技通报,2002,18(3):213~218.
[19] 李瑞,刘长运.南阳市旅游资源开发潜力评价.地域研究与开发,2000,19(2):90~94.
[20] 齐德利,李加林,葛云健,等.沿海生态旅游资源评价指标及尺度研究——以江苏沿海为例.自然资源学报,2004,19(4):509~510.
[21] 杨学燕,戴瑜靖.宁夏旅游资源潜力分析及开发研究.宁夏大学学报(自然科学版),2005,26(3):278~282.
[22] 屈小斌.青眉山溶洞旅游资源及其开发潜力评价.四川师范大学学报(自然科学版),2001,24(5):529~532.
[23] 魏长晶,李江风,张志.森林旅游资源开发潜力定量评价研究.资源开发与市场,2006,22(3):220~223.
[24] 徐国祥.统计预测和决策.上海:上海财经大学出版社,1998.
[25] 刘思峰,党耀国,方志耕,等.灰色系统理论及其应用.北京:科学出版社,1999.
[26] 邓聚龙.灰色系统理论.北京:国防工业出版社,1985.
[27] Huang Kun,Chen Senfa,Sun Yan,et al. Study and implementation on the grey comprehensive evaluation support system of ecocity.Journal of Southeast University (English Edition),2002,18(4):356~362.
[28] 周明耀,陈朝如,彭怀英.灌溉管理的递阶多层次灰色评价方法.系统工程理论与实践,2000,(4):120~126.
[29] 蔡建春,王勇,李汉铃.风险投资中投资风险的灰色多层次评价.管理工程学报,2003,17(2):94~97.
[30] Gunn C A 编.观光规划—基本原理、概念与案例.李英弘,李昌勋 译.台北:田园城市文化事业有限公司,1999.
[31] Gunn C A,Larsen T R.Tourism potential-aided by computer cartography. Aix-en-Provence,France:Centre des Hautes Etudes Touristiques,1988.
[32] Cocklin C,Harte M,Hay J.Resource assessment for recreation and tourism:A New Zealand example.Landscape and Urban Planning, ,1990,(19):291~303.
[33] 傅立.灰色系统理论及其应用.北京:科学技术文献出版社,1999.
[34] 李大建,王凤山.地空导弹总体性能多层次灰色评价.中国管理科学,2004,12(5):107~110.
[35] 胡笙煌.主观指标评价的多层次灰色评价法.系统工程理论与实践,1996,(1):12~20.
[36] 唐炎钊,邹珊刚.企业技术创新能力的多层次灰色评价.科技进步与决策,1999,16(5):46~49.
