Culture and Tourism

Analysis on the residents&rsquo|perception of the impacts of holiday revision on leisure travel in the developed regions: Cases of Shanghai, Hangzhou and Suzhou

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  • 1. Institute of Geographic Sciences and Natural Research, CAS, Beijing 100101, China;
    2. The Graduate School of Chinese Academy of Science, Beijing 100039, China;
    3. Tourism Department of Suzhou University, Suzhou, Jiangsu, 215021, China;
    4. Education and Human Science Department of Suzhou Vocational University, Suzhou, Jiangsu 215019, China

Received date: 2008-12-18

  Revised date: 2009-05-26

  Online published: 2009-09-25

Supported by

江苏省哲学社会科学基金项目(08CSJ015)和苏州职业大学人文社会科学基金(SZD08W12) 资助。

Abstract

Taking Shanghai, Hangzhou and Suzhou, which are in great demand for leisure travel, as examples, the paper makes an in-depth analysis of the impacts of holiday revision on the residents' leisure travel behavior. Factor Analysis was used to study the potential influence of a new holiday system in three aspects, i.e., the adding of the traditional festivals as statutory holiday, the implementation of five short holidays, and Paid Leave. The authors selected nine public factors of the new system and used Variance Analysis to examine whether there are significant differences in perception of the adoption of new holiday system and the abolition of one of the three "golden week" holidays for different demographic groups. The results show that: (1) The shortening of May Day holiday has little impact on the residents' leisure travel behavior; (2) Residents' supportive attitude to the implementation of five short holidays shows that residents' demand for short-term leisure travel and cultural leisure travel is increasing and developing from primary to advanced level. (3) Residents' are in favor of the right to Paid Leave, which facilitates a flexible holiday system. This enables residents to enjoy high quality vacation travel, so it is important to strengthen supervision and protection mechanism so as to ensure its implementation. (4) The new holiday system is conducive to China's further development of the tourism industry.

Cite this article

WANG De-gen, Chen Tian, LIU Chang-xue, PAN Ting-ting . Analysis on the residents&rsquo|perception of the impacts of holiday revision on leisure travel in the developed regions: Cases of Shanghai, Hangzhou and Suzhou[J]. GEOGRAPHICAL RESEARCH, 2009 , 28(5) : 1414 -1426 . DOI: 10.11821/yj2009050026

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